Beer Market - Europe
Market Statistics
Base Year: 2023
Historical Years: 2018-2023
Forecast Years: 2024-2032
Market Growth Rate: 1.90% (2024-2032)
How Big is the Europe Beer Industry ?
The Europe beer market size reached US$ 149.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 179.1 Billion by 2032, exhibiting a growth rate (CAGR) of 1.9% during 2024-2032.
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Europe Beer Market Trends:
Growth Driven by Craft and Specialty Beers
- The Europe beer market analysis is witnessing substantial growth, driven by the rich brewing traditions and the increasing consumer preference for craft and specialty beers. Additionally, the rising number of craft breweries across the region, offering a broad range of unique flavors and styles, owing to the growing demand for premium and artisanal beers among individuals, is driving the market growth.
Cultural Significance and Local Awareness
- In line with this, the cultural significance of beer in many countries across Europe is stimulating its usage in social settings, festivals, and traditional celebrations, thereby further bolstering the market growth. The increasing awareness towards locally brewed beers, along with the elevating need for high-quality ingredients, is positively influencing the regional market.
Focus on Environmental Sustainability
- Emerging trends in the market include the growing focus on environmentally friendly among brewers, along with initiatives aimed at reducing carbon footprints, water usage, and packaging waste.
Innovation in Brewing Ingredients and Techniques
- In addition to this, the elevating inclination among key players towards exploring and incorporating innovative brewing ingredients and techniques to create distinct and diverse beer offerings, is acting as another growth-inducing factor across the region.
Expansion through Digital and E-Commerce Platforms
- Besides this, the escalating digital and e-commerce platforms are making it easier for consumers to access a variety of beers, including rare and international brands, which is anticipated to bolster the Europe beer market in the coming years.
Europe Beer Industry Segmentation:
The report has segmented the market into the following categories:
Breakup by Product Type:
- Standard Lager
- Premium Lager
- Specialty Beer
- Others
Breakup by Packaging:
- Glass
- PET Bottle
- Metal Can
- Others
Breakup by Production:
- Macro-Brewery
- Micro-Brewery
- Others
Breakup by Alcohol Content:
- High
- Low
- Alcohol-Free
Breakup by Flavor:
- Flavored
- Unflavored
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- On-Trades
- Specialty Stores
- Convenience Stores
- Others
Breakup by Country:
- Germany
- France
- United Kingdom
- Italy
- Spain
- Others
Competitive Landscape:
The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.
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Key highlights of the Report:
- Recent Industry News
- Key Technological Trends & Development
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Market Dynamics
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
- Top Winning Strategies
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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